Audience Research: Media Moves & News

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PR Newswire’s audience research team makes thousands of updates daily to MEDIAtlas, our easy-to-use, all-online media database.   Following is a selection of noteworthy recent updates – plus key media moves on the horizon, and a synopsis of interesting media news.

Bon Appetit has followed sister publication Architectural Digest from California to New York. It has also hired a new Editor-in-Chief as long-time employee Barbara Fairchild remains on the West coast. Former GQ Style Editor Adam Rapoport is the new chief. His email is adam_rapoport@condenast.com. Also joining the staff as Executive Editor is Christine Muhlke. Muhlke (christine_muhlke@bonappetit.com) transfers over from The New York Times Magazine. Editorial Assistant Zinzi Edmundson, meanwhile, leaves the publication. Also joining the newly structured magazine is Deputy Editor Meghan Sutherland. She can be reached at meghan_sutherland@condenast.com.

Fox News Channel has announced a new Saturday Primetime Program, “Justice with Judge Jeanine”. The show will be hosted by Fox Legal Analyst and former Westchester District Attorney Jeanine Pirro. Justice with Judge Jeanine will feature legal news, crime and justice stories, as well as, high profile court cases. The show debuts on January 8th at 9:00 p.m. EST. Pirro is also currently the Host for Judge Jeanine Pirro, a daytime syndicated court show that airs on Fox stations.

The Early Show on CBS welcomes a new Anchor team that includes Co-Anchors Chris Wragge and Erica Hill, News Anchor Jeff Glor and Weather Anchor Marysol Castro. Wragge was previously Anchor at WCBS-TV and Hill was Co-Anchor of The Early Show Saturday Edition. Glor was News Anchor and Feature Correspondent of The CBS Evening Show. Castro was previously the Weather Anchor and Feature Correspondent at Good Morning America.

Bloomberg is launching a new opinion section called “Bloomberg View”. The section will be headed by David Shipley, former New York Times Op-Ed Editor; and James Rubin, who was Assistant Secretary of State under President Bill Clinton.

The Associated Press now has some competition from Thomson Reuters. Reuters America is the name of the new TR news service, which will provide stories, video and photos to subscribing newspapers, publishers, radio and television stations.

The Onion has doubledual exhausts: America’s satirical paper is getting out of printing but not getting out of printing. What? The Onion is no longer printing on its own they are now franchising out their newspapers to licensess who  can print the content and they can then sell their own advertising and make the money off of it. The Onion in turn gets its name out there and get the web traffic to its site.

Two 2010 statistics: The Audit of Bureau Circulation (ABC) reported newspaper circulation down five percent in 2010 compared to last year. The Newspaper Association of America reported Advertising revenue had dropped more than 16 billion dollars.

The staff of KPFA-FM’s “The Morning Show” has been laid-off in a controversial move that comes amid financial woes for the listener-supported station, based in Berkeley, California. Gone are co-hosts Aimee Allison and Brian Edwards-Tiekert as well as producer Laura Prives. The program’s time slot was temporarily filled in-part with a show from sister station KBFK-FM in Los Angeles, but the KPFA-FM is now airing local morning programming hosted by rotating and mostly volunteer staff.

Atlantic Broadcasting files for bankruptcy despite reinventing WWAC-FM Wild 102.7 from rock to top 40. Brett Denafo WWAC-FM’s previous General Manager and Partner was charged in October for theft.  He is accused of stealing close to $174,000, $78, 000 through personal use of his company credit card and the remainder in fraudulent advertising billing.

After three years of planning, OWN: The Oprah Winfrey Network will launch in January 2011. OWN will take over the position of The Discovery Health Channel.

Popular radio host, Dr. Dean Edell will retire at the end of the year. Dr. Edell’s nationally syndicated show has been on the air for more than three decades.

JustusBieber.com is a new entertainment blog covering news on the 25 and under hollywood crowd. Contact writer, Karen Bolton at karen@justusbieber.com.

Selling as a hot commodity in the syndication market is CNN Anchor/Host Anderson Cooper who is set to close out the year with 80 stations that have made deals to purchase the syndicated show “Anderson” from Warner Bros.  Warner Bros. is said to have doubled the amount of cleared stations in the past 10 days which could cause “Anderson” to become the first syndicated demanded show post Oprah landscape. Warner Bros. also announced that they have signed a deal with Cooper that would debut a one hour daytime show set to air in the fall of 2011 that would be produced by Cooper himself. The show itself will cover celebrities, pop culture, social issues, wide-interest news stories, and will welcome a wide variety of guests.

The ABC-affiliate WMUR-TV partners up with CNN (Cable News Network) and ABC News to collectively cover the Republican presidential primary debate. Jeff Bartlett, WMUR-TV’s president and General Manager states, “WMUR is proud of our history of partnering with ABC for presidential debates”. In 2008, WMUR-TV teamed up with ABC News to cover both the Republican and Democratic primaries, which resulted to be one of the highest rated programs in the history of WMUR-TV.

Two stations in Augusta, GA are set to consolidate under one roof by early spring. WJBF-TV and WAGT-TV are both moving to their new building located at West Shopping Center at 1336 Augusta West Parkway, Augusta, GA , 30909. Prior to the move, both stations parent companies have signed a contract indicating that WJBF-TV would deliver news, sales, and some operational services for WAGT-TV.

About MEDIAtlas: Create, edit, save and distribute to media lists 24/7 with this easy-to-use web-based global media database and automated distribution system. Updated continuously, MEDIAtlas™ contains fully searchable contact details of hundreds of thousands of journalists and bloggers worldwide.  Tens of thousands of Pitching Tips from Bulldog Reporter help you learn exactly how and when to send your story for the greatest likelihood of pickup.

Authored by Kevin Frey, Senior Audience Researcher/Mid-Atlantic Region
Audience Research Group,  PR Newswire


One response to “Audience Research: Media Moves & News

  1. Hi kevinfreyprn i you\’re Blog! The information is great keep it up. It is useful.

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