Tag Archives: PR Toolkit

PR Newswire''s PR Toolkit offers tools and special offers for small businesses.

2011 was a transformational year for PR Newswire’s Small Business Program. In the spring, we refurbished and relaunched the PR Toolkit, an educational resource that provides small businesses information about building and executing successful PR and marketing campaigns. The PR Toolkit provides press release templates and other tools entrepreneurs can use to draft and distribute effective press releases, build their profiles as subject matter experts and plan PR campaigns.

We also publish loads of articles and tips on small business PR and marketing. Here are the top 5 most popular articles on the site from the last year:

Developing a Small Business PR Plan

Ten Ideas for Your Next Small Business Press Release

Five Ways to Make News This Holiday Season

Get the Media Buzzing on a Small Business Budget

Four Tools for Selecting Your Online Press Release’s Best Keywords

As we strive for continued success and growth in 2012, we hope the PR Toolkit can help your small business or your small business clients accomplish the same in the New Year.

Author Cassie Pinkerton is PR Newswire’s SME coordination manager and can be followed on Twitter @PRNSmallBiz.