Tag Archives: technology

CES 2013 – Technology Everywhere & PRN is Here!

ces ma and natMy colleague, Natalie Bering (@nataliebering), and I (@malcolmatherton) are on the ground at CES 2013!

1.5 million square feet of electronics goodness.

150,000 expected attendees.

2 PR Newswire employees.

Over the next few days we will be bringing readers of Beyond PR insights into consumer electronics trends and their impact on reaching audiences, marketing communications best practices, and more.

Tweet Natalie or Malcolm with any questions, topic ideas, or requests for pens or screen cleaners….

Technology Blogs: Geeking Out

This week my focus is on technology blogs. You may have noticed that technology plays a big part in our world. Not surprisingly, technology blogs come in all different shapes and sizes.  Some talk about developments in the startup industry. And some talk about twitter-inspired sneakers.   But, each of them focus on how advancements in the field shape and affect our lives.  And they all do it pretty well. So with that in mind, let’s enjoy this brief tour of some of the best technology blogs I’ve seen lately.

Infworm is a young blog written by a young man in Mumbai. Still, as anyone who follows the tech world can attest, age hardly matters. In fact, sometimes youth can be an advantage.  This blog is hardly childish, though, as it approaches the field with dedication and passion. If I were to pitch this blog, I’d look for stories dealing with telecommunications and gadgetry.  Stories having to do with technology in Asia might also work.  Check out the full review here.

Thug-Geek covers the world of technology as it pertains to both thugs and geeks. Now what does that mean exactly? Well, I’m not sure. But, I do know that I like pretty much everything on this site. So maybe that helps.  If I were to pitch this blog, I’d look for stories having to do with technology’s role with entertainment, specifically video games and movies. Check out the full review here.

I met a writer from Pando Daily during a layover on the way to SXSW. And while the site is not about panda bears as I originally misheard, it is pretty much the authority on the startup industry and Silicon Valley. This site yearns to be the first to break the news. But, if they don’t, they’re quick to give credit to those who do. If I were to pitch this blog, I’d look for anything to do with startups or Silicon Valley. Check out the full review here.

Geeks are Sexy focuses on the lighter side of technology. Or maybe it’s where technology meets bath towels and pancakes. Having said that, they also have a deep appreciation for that which is eternally cool about technology. And I guess that’s at least a little sexy. If I were to pitch this blog, I’d look for stories having to do with technology-based conferences or events. Things having to do with technology’s fun side might also work. Cosplay, whatever that is, would probably work here, too. Check out the full review here.

Digital Trends is probably the most significant blog on this list. They’ve definitely got the audience numbers to back it up. They’re probably also the most thorough, publishing on the most varied amount of topics pertaining to technology. If I were to pitch this blog, I’d look for stories having to do with technology in general. They seem to write about pretty much everything. Check out the full review here.

That’s all for now. In the meantime, if there’s a blog I should be reviewing, drop me a line or a note in the comments, and I’ll take a look. Until next time…

Author Tom Hynes is PR Newswire’s manager of blogger relations. And as you may have guessed, he has a twitter account.

Blog Notes: Holiday Grab Bag Edition!

Working as the blogger relations manager for PR Newswire, I come across my fair share of great blogs that cover a wide variety of subject matters and interests.  And as you might expect, some blogs are better than others. With that in mind and in an effort to highlight the better ones, I do my best to review one of these blogs every day.

For this week’s edition, I don’t really have a specific topic. Truth is, there are so many great blogs out there that don’t really fit into a neat category. Or better yet, there aren’t enough like-minded sites quite like them to necessitate the type of bundled round-up we usually see here. But they deserve our attention… because  it’s Christmas… and Hanukkah, too! And besides, do we really need an excuse to look at awesome blogs? (I think not.) So with that in mind, let’s string up the lights, reach into the holiday grab bag, and enjoy this brief roundup of some of the best, albeit random, blogs I’ve seen lately.

Bee Somebody is the story of two guys learning to be beekeepers. It’s really niche and specific, but so is a lot of the internet. And like the internet, it’s really entertaining and awesome. This probably goes without saying, but, if I were to pitch this blog, I’d go for anything that has literally anything to do with beekeeping. Urban agriculture might work, too. Check out the full review here.

Simply put, Topless Robot is a great website for nerds. And I say that as a card-carrying nerd. If I were to pitch this blog, I’d think to myself first: Would a nerd read this? If it’s about toys, video games or technology, then this is the site. It’s also a pretty great place to find crocheted winter hats stitched to look like Boba Fett’s helmet. Check out the full review here.

OkTrends is the data-heavy companion blog to the popular dating site, OkCupid. They’ve taken all the information that all the lonely hearts and would-be Casanovas have entered over the years, and delivered a fascinating look into the human condition. If I were to pitch this blog, I’d look for anything that had to do with dating or relationships. Check out the full review here.

It’s not enough to say that Laughing Squid is one of my favorite websites. They also have one of my favorite twitter feeds and tumblr pages. I’m betting they’re on Facebook, too. (Hey, look! They are!) If there’s something awesome on the internet, odds are it’ll show up on Laughing Squid. To be honest, they may be a hard site to pitch. But if I were to do it, I’d stick with stories surrounding art, technology or design. Check out the full review here.

The tagline of The Awl says it all: Be Less Stupid. If only the rest of the internet were taking up that cause. To me, this site is a great home for the viral hits of the web as well as the more thoughtful, typically long-form, meditations and examinations of what’s going on with our culture. If I were to pitch them, I’d look for stories that touch on larger cultural moments, or you know, videos of cats. Check out the full review here.

That’s all for now. In the meantime, if there’s a blog I should be reviewing, drop me a line or a note in the comments, and I’ll take a look. Until next time…

Author Tom Hynes is PR Newswire’s manager of blogger relations. And as you may have guessed, he has a twitter account.